November 21, 2017

Resume – Steve McDaniel

Steve McDaniel
Moneta, VA 24121

More than 10 years experience in web development, system analysis and PC/Software support in several industries. Strong background in website design, SEO optimization, and traffic building. Experience in PHP, ASP and database programming languages, operating hardware and software.


Self Employed 6/12 – Present
Data Analyst / Programmer

  • Database Management
  • Lead Management
  • Database Development & Programming
  • Online Marketing Solutions 05/11 to 6/12
Director of Affiliate management

  • Develop new affiliate relationships
  • Maintain existing and new affiliates
  • Project Management
  • Development / Data Analysis

The World Newspaper, Coos Bay, OR 10/07-05/11
Internet Director / IT Director

  • Develop and implement a strategy to increase sales, traffic and users.
  • Improve search engine visibility via SEO.
  • Update the website with additional functionality and improve user experience.
  • Improve load times and optimize code for better browser compatibility.
  • Increased traffic from 40,000 unique visitors/ 500,000 page views a month to over 140,000 unique visitors / 1,400,000 page views.
  • Implemented a completely new site design

Medford Mail Tribune, Medford, OR 6/05-10/07

  • Redesign and improve user interface.
  • Develop new sites / applications using PHP as well as via Saxotech CMS platform.
  • Increased unique users by over 50% and more than doubled page views from 1.8 million a month to 4.2 million a month.
  • Added SEO to the site to increase our visibility to search engines.
  • Maintained / Developed 2 Newspaper sites ( and as well as supported various magazines and publication websites ran by the newspaper.

Steve McDaniel Web Development, Coos Bay OR 8/02-present (ongoing)
Owner, developer, SEO expert

  • Designed and implemented dynamic database driven websites for clients.
  • Performed SEO analysis and implementation for clients.
  • Website Design, Support and Hosting.

Dallas TX (Contracted to IBM) 6/99-3/02
Systems Analyst

Working as a contractor for IBM Developer Relations providing 3rd level support for Net.Commerce / Websphere Commerce Suite 4.1 & 5.1. Working with Mass Import (XML), Payment manager, catalog manager, store designer,, JSP, Websphere Application Server & DB2 v6.1/7.1.

Platforms: Windows, Unix, Town News CMS, Saxotech CMS (Publicus), Blox, Teamsite
PC Software: Dreamweaver, Photoshop, Office, FTP, Access, SQL Server, mySQL
Coding:I code do not user WYSIWYG editors, I code purely in text.